Back in 2014, we pioneered the way to link business marketing with socioeconomic impact.
Our founding shareholder Jaysco Holdings first launched their Activ8Change (later renamed Pluggin) model in Nigeria, supporting federal and state governments in financing NGOs for socioeconomic development.
The model quickly established seamless link-ups between businesses and activities within communities; whilst facilitating mutually benefitting relationships based-upon finance and promotion.
This model is what we used to launch the Pluggin Ecosystem in the UK; a new support for charities & social enterprises with links-out to connect communities with NGOs across the globe.
We operate as a social enterprise...
The Pluggin Ecosystem was established as a fully incorporated entity in 2020; a social enterprise with a commercial approach to ensure financial self-sufficiency to ensure it was scalable to deliver support for communities and social impact.
Our Timeline...
2014 - West Africa
Jaysco established the Activ8Change (renamed Pluggin) model inside Nigeria - creating a Full-Circle suit of 4 services for international brands to balance market engagement through NGO-led socioeconomic development.
The model evolved quickly expanded into other nations (Ghana, Uganda, Sudan, South Africa) with the creation of a (version 1) digital Social Impact Register®
This brand marketing approach was formalised in regions, to help companies merge brand commercial engagement with corporate social responsibility deep inside communities.
2016 - Expansion
Over the next 4 years, Pluggin relations expanding to include governments and international agencies in Africa, the Middle East and Southern Asia.
The model was renamed "Pluggin" and operated as a regional ecosystem - linked by technology.
By 2020, the term ESG had become a global corporate focus, which Pluggin connected brands with governments and their NGOs through the UN Sustainable Development Goals (SDGs).
2020 - Covid & Beyond
During the long months of global lockdown, the Pluggin model and technology continued to reach and support NGOs and UK charities.
In October 2020, Jaysco co-founded and launched a social enterprise called pluggin ecosystem Limited with a very specific purpose...
Behind the Pluggin Ecosystem...
We're led by our director shareholder, with enviable support from steering groups who keep things well governed.